Gift card mall for ATMs adds online component

GivePay Commerce, creator of the GivePay Gift Card Mall for ATMs, has launched ShopGivePay.com, an online marketplace for instant gift card delivery and prepaid payments.

ShopGivePay.com offers digital gift cards from more than 200 familiar gift card brands, according to a press release. Purchased cards can be delivered to the recipient instantly via text or scheduled to send at later date and time. Once received, most cards can be saved to Apple Wallet or Google Wallet.

Gift cards can include a personal message at no charge, or can be accompanied with a humorous video greeting at a cost less than a greeting card and postage.

ShopGivePay.com also supports prepaid wireless top-up options with real-time replenishment from most major U.S. wireless carriers – and without the need to call customer service or enter a PIN.

The e-commerce site was created by GivePay in collaboration with Raze Media, according to the release.

«We picked the right partner in Raze Media to help bring our e-Commerce marketplace to life,» GivePay Commerce CEO Jerry Jackson said. «Their marketing expertise combined with our strategy for giving and payments via a variety of screens helped us introduce a world-class e-commerce site in record time.»

Raze CEO Tim McCallum said the company was excited to partner with GivePay on the launch of ShopGivePay.com. «Their cutting-edge tech combined with our full suite of web services, helped our teams introduce a showcase site for digital gifts and payments,» he said.

Source: ATM Marketplace