Choice Market and omnichannel solutions provider integrate self-serve kiosk

Choice Market's in-store kiosk has become part of the food retailer's omnichannel experience, thanks to a set of digital tools from locai Solutions, a grocery digital commerce solutions provider.

The digital tools were announced in tandem with the grand opening of Choice Market's third store this past Friday in Denver, according to a press release.

Choice Market partnered with locai last December to create an omnichannel experience for its customers, whether they chose to shop online, in-store, or via a new mobile app.

«We're seeing continued growth in online grocery, month-over-month, as concerns about COVID-19 continue to impact the way people shop for groceries,» said locai's CEO Mike Demko in the press release.

Choice Market's new e-commerce site and mobile app allows shoppers to order from the fast casual dining menu alongside a full product catalog of groceries, beer and home essentials. In addition, a new recipe page gives customers one-click ordering for everything needed to prepare meals at home via CookIt – locai's personalized meal planning and recipe recommendation tool.

The new store location features a redesigned interior layout that puts locai's foodservice application front and center, creating a digital experience for customers ordering in-store. The in-store self-service kiosk integrates locai's platform with Elo's retail self-service solution, adding another touchpoint as part of an omnichannel experience.

«With these digital upgrades, we've simplified the process for our customers, while adding more touch points, fulfillment methods, and engaging services to make shopping more effortless than ever,» said Mike Fogarty, Choice Market CEO.

Source: Kiosk Marketplace